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EmotionsAI Fuels a Bold Approach for a North American Insurance Company

140% application submissions

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Case Study

EmotionsAI Fuels a Bold Approach for a North American Insurance Company

340%
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From Complexity to Conversion: AB Tasty Transformed Groupe Équipement de la Maison’s Personalization Strategy

+21%
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Shifting Gears: How AB Tasty Helped La Bécanerie Drive More Sales

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2025 Experience Optimization Trends

N. Visiers Wűrth
R. Dougoud
J. Hughes
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How GANNI Styles Brand Identity Through Experimentation

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Article
9min read

How The Contentsquare & AB Tasty Integration Improves Testing & Drives Results

John Hughes

John Hughes

Dec 17, 2024

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Experiments club

A podcast on the culture of experimentation by AB Tasty.

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Season 4 Episode 4

Failing Forward for Experimentation Success | Shiva Manjunath

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Season 4 Episode 3

The Past, Present, and Future of Experimentation | Bhavik Patel

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Season 4 Episode 2

Tapping into Emotional Marketing | Talia Wolf

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